Misleading Environmental Claims

It is easy to be mislead by advertisers' claims for environment advantages of their products. Here are a few we have found that are misleading.

Boiling a Kettle

The most common claim is that energy is wasted when boiling too much water in an electric kettle. The truth is that some energy may be wasted, but it is unlikely that all the energy that adverts claim is wasted! Changing how much water you boil may not reduce the environmental impact of your actions as much as you thought. In some very specific cases there is no environmental reason to only boil the water required.